Global Ready to Drink Tea and Coffee Market (2018-2024) | KBV Research
Ready to drink tea and coffee products are
witnessing significant demand across the globe. These products are a
subcategory of soft drinks, conversely, the function of these drinks differs.
The various types of ready to drink tea and coffee products have been
introduced into the market sphere to meet the wide-ranging consumer base. They
are packaged and sold in a prepared form and are ready for consumption. Several
nutraceutical ingredients are added to augment the product offerings. Ready
to drink tea and coffee offer nutritional advantages along with ensuring
good taste. These beverages are available in different kinds of packaging,
which include, glass bottle, canned, PET bottle, and aseptic cartons.
The increasing health concerns like obesity
portray the rising consumption of carbonated beverages which typically
comprises of high calorie attract a major concern among people. As a result,
people now tend to opt ready to drink tea and coffee. Another reason for its
global-wide popularity is the fast-paced lifestyle. The fast-paced lifestyle
and the desire and trend of staying fit are attracting people towards consuming
ready to drink tea and coffee.
Ready to Drink Coffee
The rapid evolution of the coffee industry is
making coffee a widely varied beverage that can be seen in many forms.
Nowadays, coffee drinkers have numerous choices, ready to drink coffee is one
of those choices. It is a growing segment within the global market space and
serves as a pathway into countries that usually enjoy tea.
Ready to Drink Tea
Ready to drink tea is recognized for improving
digestion and delivering instant energy. It can be enjoyed as a cold as well as
a hot beverage. Hot beverage includes one the most vital component of the
contemporary diet, green tea. Consumers appreciate cold beverages like iced tea
as a thirst-quencher accompanied by a wellness factor that can be enjoyed
anywhere at any time without needing to be brewed. Numerous and varied tea
concepts offer high-quality natural tea delight. Ready to drink tea is
beneficial for health especially in Asian countries.
Benefits of Ready to drink Green Tea
According to recent studies, sipping on
ready-to-drink tea like green tea enhances memory. Traditionally, green tea
impact on cognitive function was speculative. However, upon layers of improvements,
the increased connectivity within a human brain was clearly visible after
consumption of green tea. Not to mention, ready to drink teas that contain
green tea extract, increase connectivity in parts of the brain and enhances the
performance of the memory as well. Antioxidants of ready to drink tea can
penetrate the tissues of the eyes and generate antioxidant activity.
Unsweetened ready to drink tea typically has
absolutely zero amount of calories. Although directly this cannot be counted as
a health benefit, it still makes it much more beneficial as compared to a soda
or other carbonated drinks that are sugar-heaped. Each time such drinks are
reduced, the world moves a step ahead towards becoming a non-diabetic and
healthy society.
Industry Trends
Over recent years, ready to drink tea and
coffee market have become diverse, moving away from their outdated forms and
variants. Ready to drink tea and coffee are now being introduced to new
flavors, textures, and packaging. There have been significant functional
enhancements like weight management and relaxation. The appeals of ready to
drink tea and coffee have been broadened to please the wide consumer base.
These beverages have proven to be beyond merely a passing trend and emerged as
a new fundamental in beverage choices across the globe. Ready to drink tea and
coffee will evolve perpetually with exotic flavors and refined offerings.
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| Ready to Drink Tea and Coffee Market Size to reach $135 billion by 2024 |
According to KBV Research, a thriving market
research company, over the next four years, the global market for ready to
drink tea and coffee might grasp a market worth of $135 Billion, while
bourgeoning at a CAGR of 8.4%. The growing demand attributes to the available
wide-ranging varieties and an extraordinary range of choices which are being offered
in each respective category. Furthermore, people prefer low sugar drinks over
carbonated drinks, this has further contributed largely to the consumer shift
over non-carbonated drinks. Thereby, helping in fuelling the market of ready to
drink tea and coffee.
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